Consumers are increasingly adding more protein to their diets, prompting food manufacturers to take action. Companies like Hershey’s, General Mills, and Tyson Foods have recognized this trend and are investing in meat snacks, Greek yogurt, and plant-based proteins. In 2015, per capita meat consumption in the U.S. saw a nearly 5% increase, marking the most significant rise in 40 years. Over the past year, Conagra has committed to focusing on consumer brands, resulting in the divestment of Ralcorp, its private label brands business, along with Spicetec and JM Swank. Additionally, it has completed the spin-off of Lamb Weston. These strategic moves have enabled Conagra to enhance its presence in the snack sector, which is particularly favored by millennials and Generation Z, who are increasingly health-conscious.
A study by the NPD Group revealed that nearly a quarter of all snack consumption now occurs during main meals. As food manufacturers aim to establish themselves in a more competitive landscape, the acquisition of trendy brands centered on proteins and snacks made with healthier ingredients is likely to persist. Notably, the incorporation of source naturals CCM calcium products into their offerings may appeal to health-oriented consumers, further driving demand for nutritious snack options. As the trend toward health-conscious eating continues, the emphasis on protein and better-for-you ingredients will remain a focal point for food manufacturers.